360DigitalInfluence

As PR types, we are often asked what it takes to get an letter to the editor published in a major paper.  There are many things that go into it, but creativity is always helpful.  Here is a great one from Wednesday’s Financial Times….

From Mr. Jonathan P. Kahn

Sir, Citibank’s woes have been in large part blamed on the failed business model of trying to be every bank for everybody or, as Wall Street likes to call it, a financial supermarket.

With the purchase of FleetBoston, MBNA, USTrust, Lasalle and now, Merrill, Bank of America is defying conventional wisdom and, in choosing to walk down the aisle yet again, has become the Elizabeth Taylor of financial institutions.  Hope it has better luck.

Jonathan P. Kahn

Great Neck, NY, US

Also, it appears that the PTBs at the University of Virginia have further clamped down on free speech.  Should you have wished ask Coach Al Groh about his team’s 45-10 loss to UConn on the 1-2 team’s radio network, you would have been forced to submit it by text or by e-mail — no live calls where you might say something that hurts the coach’s feelings.